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Senior Sports Practitioner - AI-driven Sports Business Expert

Confidential company · Berlin · Posted Sep 30, 2026

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Public summary

Seeking an experienced sports business professional to lead the development of AI knowledge for a cutting-edge sports technology startup. The role involves managing expert knowledge related to sponsorship, ticketing, hospitality, media, and licensing in sports organizations. This position offers the opportunity to shape an innovative product impacting the sports industry using AI-driven solutions. Daily collaboration with AI agents and sports-commercial experts is core to this role. Prior experience in sports commercial areas and proficiency using AI tools is essential. German language skills are not required.

Location and work setup

Location
Berlin
Remote status
On-site
German requirement signal
No German Required Detected
Detected job language
English

Responsibilities

Own and manage the AI knowledge layer covering sports commercial areas end-to-end; prioritize learning areas and maintain a master list of capabilities. Build and maintain a network of sports commercial experts, translating their expertise into actionable AI knowledge. Write clear skill briefs defining quality standards and develop tests in collaboration with engineers. Direct interactions with AI agents responsible for expert interviews, use-case management, and industry scanning to continuously improve AI deliverables.

Qualifications

Proven commercial experience at sports leagues, federations, or clubs focusing on sponsorship, ticketing, hospitality, media or licensing. Strong hands-on understanding of sports business processes across multiple commercial segments. Ability to anticipate and interpret the needs of commercial directors. Daily user of AI tools with a critical approach to source quality and the ability to provide direct actionable feedback to engineers. No coding skills required.

Skills

sports business knowledge sponsorship ticketing hospitality media licensing AI tools usage knowledge management stakeholder management communication strategic planning