Public summary
Seeking an experienced Director of PPC to lead paid advertising across multiple international markets and brands within a leading European cloud service provider. The role involves strategic management of multi-million Euro budgets, driving customer acquisition through AI-enabled automation across SEA, Social, Display, and more. The position includes leading an international team, collaborating with SEO, Content, and Data Science departments, and fostering an AI-first culture. Location options are Berlin or Karlsruhe, Germany.
Location and work setup
- Location
- Berlin
- Remote status
- Hybrid
- German requirement signal
- No German Required Detected
- Detected job language
- English
Responsibilities
Lead global PPC strategy focused on AI automation and predictive modeling; manage multi-million Euro budgets across international markets; deploy AI-driven competitive analysis; foster an AI-native team culture to enhance creative strategy; collaborate with SEO, Content, and Data Science teams to integrate brand visibility with performance data; drive AI adoption in full-funnel marketing including creative production and advanced BI attribution; promote a test-and-learn culture for continuous innovation.
Qualifications
At least 7 years in Performance Marketing with 3 years in leadership managing budgets over €10M; strong hands-on expertise with Google Ads, Microsoft Advertising, Social Media platforms (Meta, LinkedIn), Display, and YouTube advertising; proven experience managing multi-market, multi-language campaigns; fluent English (C1/C2) required; Bachelor's degree in Marketing, Business, or a related field; strong strategic business sense and ability to communicate complex AI and marketing data to stakeholders; proactive, data-driven, and results-oriented leadership style.